AI for Everyone

  • 1 course
  • Introductory
  • >
    6 hours
  • >
    Andrew Ng

Skills you will gain

  • Workflow of Machine Learning Projects
  • AI Terminology
  • AI Strategy
  • Workflow of Data Science Projects

AI is not only for engineers. “AI for Everyone”, a non-technical course, will help you understand AI technologies and spot opportunities to apply AI to problems in your own organization. You will see examples of what today’s AI can – and cannot – do. Finally, you will understand how AI is impacting society and how to navigate through this technological change.

If you are a non-technical business professional, “AI for Everyone” will help you understand how to build a sustainable AI strategy. If you are a machine learning engineer or data scientist, this is the course to ask your manager, VP or CEO to take if you want them to understand what you can (and cannot!) do.


Course 1: AI for Everyone

AI is not only for engineers. If you want your organization to become better at using AI, this is the course to tell everyone – especially your non-technical colleagues – to take.


Week 1: What is AI

  • Introduction
  • Machine Learning
  • What is data
  • The terminology of AI
  • What makes an AI company?
  • What Machine Learning can and cannot do
  • Intuitive explanation of deep learning

Week 2: Building AI Projects

  • Workflow of a Machine Learning project
  • Workflow of a Data Science project
  • Every job function needs to learn to use data
  • How to choose an AI project
  • Working with an AI team
  • Technical tools for AI teams

Week 3: AI in Your Company

  • Case study: Smart speaker
  • Case study: Self-driving car
  • Example roles of an AI team
  • AI Transformation Playbook
  • AI pitfalls to avoid
  • Taking your first step in AI
  • Survey of major AI applications
  • Survey of major AI techniques

Week 4: AI and Society

  • A realistic view of AI
  • Discrimination / Bias
  • Adversarial attacks
  • Adverse uses
  • AI and developing nations
  • AI and jobs
  • Conclusion

Jennifer John

“I directly applied the concepts and skills I learned from my courses to an exciting new project at work.”

Ujjwal Jain

“Courses on Coursera played a major role in my career transition. I learned skills that helped me immensely during my interviews.”

Emanuela Manea

“The Specialization I completed was an eye-opening learning experience. It changed my perspective on the ways I could help advance my field.”

Program Instructors

Andrew Ng Instructor

Founder, DeepLearning.AI; Co-founder, Coursera

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Frequently Asked Questions

AI For Everyone is truly a course for everyone. Whether you are an engineer, a CEO, a product manager, a marketer, or just someone who wants to understand the terminology of AI, this course will teach you how to navigate the AI-powered future.

You will learn the meaning of basic AI terms including machine learning, data science, and neural networks. You will also learn what ML and DS project workflows look like and how to implement AI projects in your company. Finally, you will learn about AI’s impact on society.

No, you do not need to have any technical or business background prior to taking this course.

You can enroll in AI For Everyone on Coursera’s platform. You will watch videos and complete assignments on Coursera as well.

The course costs $49 for 180 days of certificate eligibility.

Yes, Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the “Enroll” button on the left. You’ll be prompted to complete an application and will be notified if you are approved. Learn more.

You will receive a certificate if you pay the $49 course price. If you audit the course for free, you will not receive a certificate.

It typically takes 4 weeks, 2-3 hours per week to complete the course.